Do that thing

That thing you thought would be cool. Do it! So many times people have great ideas that they think ‘someone should do’, and do nothing about it. I probably lean too much the other way, in that I have too many ideas and want to do them all, but don’t have the time to do them! So I at least feel it’s something I can talk about.

Many of my best ideas for projects come from a spontaneous ‘wouldn’t this be cool?’ moment. Typographic Verses was started one lunchtime when I wanted something fun to do so I started to make some posters of verses from the Bible. Shortly after that I thought, wouldn’t it be cool if I made a website for these? And a few weeks later, wouldn’t it be cool if people could send their own designs in? And then a few months later, wouldn’t it be cool if people could buy prints of these designs? And that’s where I am today! Still, it doesn’t always happen that way. I’ve got folders full of random ideas I had and tried and they didn’t work. But I think it’s worth the wasted ideas for the ones that did work.

That being said, I do think there’s something to be said for being cautious, and thinking through ideas before launching into them, particularly for non design-related things. A ‘do it’ approach can be quite dangerous, and often just a bit stupid! But for things like starting a website, a concept for a certain project, or that idea for a side-project you’ve had brewing for a while. I say, do it! It may end up going nowhere, but it could also be a great learning process, or portfolio piece, or an idea that gets shelved and ends up being useful 6 months later.

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